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Strategic Advisory

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Unlock Growth, Scale Impact, and Build for the Future​​

With a track record of scaling global platforms, driving user engagement, and optimizing monetization strategies, I help startups, founders, and product leaders navigate growth, refine strategy, and build category-defining products.

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I’ve played a pivotal role in the success of Coursera (20M+ users) and Netflix (300M+ users, $3B+ revenue), specializing in product-led growth, retention, and user experience innovation. As a three-time startup founder, investor, and advisor, I’ve worked with top firms like SignalFire, First Round Capital, and Glynn Capital, helping early-stage companies and established brands craft winning strategies, scale their businesses, and create meaningful impact.

How I Can Help

  • Develop and execute scalable growth strategies

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  • Improve retention and monetization models

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  • Refine product vision, positioning, and user experience

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  • Navigate fundraising, investment, and startup growth challenges

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  • Leverage AI and data-driven insights for smarter decision-making

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  • Build and lead high-performing product and design teams

Whether you're a founder, executive, or product leader, my advisory services are designed to help you.

Who I Work With

  • Launch and scale innovative digital products and services​

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  • Optimize business models, retention, and revenue strategies

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  • Create high-impact user experiences and product-led growth frameworks​

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  • Gain insights, mentorship, and hands-on strategic guidance

I partner with founders, startups, VCs, and growth-stage companies looking to:

My Specialist Areas

I've developed deep expertise across multiple fields, driving meaningful impact.

🖌 Design Expertise & UX Support
I specialize in creating intuitive, user-centric experiences that drive engagement and conversion. From wireframing to high-fidelity prototyping, I help teams refine their user experience strategy, visual design, and interaction models to enhance usability and retention.

🚀 Product Development & Designing Growth Strategies

I’ve worked on scaling global products, leading teams through the entire product lifecycle—from ideation and MVP development to go-to-market execution. My expertise lies in balancing business objectives with user needs to create sustainable, high-growth solutions.

📈 Marketing Strategy & Growth Execution

From customer acquisition to conversion rate optimization and retention, I develop data-backed marketing strategies that scale. I focus on identifying target audiences, refining messaging, and optimizing marketing funnels to maximize ROI.

🔍 User Research & Data-Driven Decision Making

Understanding your audience is key to success. I conduct qualitative and quantitative research to uncover user behaviors, pain points, and motivations—turning insights into actionable strategies that optimize product experiences and business growth.

🤝 Mentorship & Industry Leadership

I’m passionate about sharing industry insights, best practices, and strategic frameworks with founders, designers, and product teams. Through 1:1 coaching, workshops, and advisory roles, I help professionals refine their skills and navigate the complexities of growth, UX, and business strategy.

🔗 Network & Strategic Partnerships

Building the right connections is a game-changer. I leverage my extensive network of investors, founders, and thought leaders to help startups secure partnerships, funding, and industry expertise that accelerates success.

🚀 Growth & Product Leadership

Netflix - Lead Product Designer, Monetization

My Experience

  • Led product design initiatives that contributed to $3B+ in revenue​

  • Focused on retention, monetization, and premium user experiences

With over a decade of experience in product design, growth, and business strategy, I’ve worked at the intersection of technology, design, and venture capital, shaping the future of digital products and scaling businesses.

Coursera – Growth & UX Design

  • Helped scale the platform to 20M+ users, driving adoption and engagement

  • Designed experiences that transformed online learning and accessibility

💡 Startup Founder & Investor

  • 3X Entrepreneur – Built and launched multiple ventures in tech and media

  • Investor & Advisor – Partnered with SignalFire, First Round Capital, and Glynn Capital

  • Mentor & Educator – Created The Growth Design Course, empowering the next generation of designers and founders

Work With Me

I offer 1:1 strategic advisory, mentorship, and consulting engagements, tailored to your needs. Let’s work together to identify opportunities, overcome challenges, and drive sustainable growth.

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